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Reduction is the key to fascination.

Icon Style Copy link to this element

Where no words are needed, icons take over. Especially in small applications, they still allow to convey the message clearly. An icon set, been customised to the brand style, can be accessed at any time.

A comprehensive icon collection, customized to the brand is available. Icons are always linear. They can be used without background, as well as negative in a rectangle.

  • The graphic design only uses primary colours.
  • Icons are only composed of outlines and may not be coloured.
  • The outlines are always continuous and must not be interrupted.
  • Icons are always linear and may be positioned with or without a background – if required, they may also be placed in a rectangle.

Patterns Copy link to this element

The patterns originally evolved from the "vibe." They represent different segments, shapes, and sizes of the vibe. They serve as flexible design elements. At events, they appear modern, vibrant, and contemporary, and are also very well-suited for animations.

Additionally, the connection to the corporate design is ensured through the use of the three primary colors.

Use cases

Infographics and maps Copy link to this element

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